Data quality is a key component in CRM and marketing expertise.
COMBBASE supports its customers in all of their database project including migration and data integration, and cheaning, updating and address processing
We accompany you faced with the upheaval of digital transformation and Open Data
Our job: manage data, all data, -customers, prospects and leads-wherever they corne from, and make them digestible and exploitable.
|B2B:||COMBBASE calls on the expertise and the resources of its subsidiary, DATA PROJECT|
|B2C:||COMBBASE calls on the expertise and the resources of its subsidiary, EUROLEADS and brings together and acts as a liaison among the main partners in the markets.|
We accompagny you faced with the deal of migration, updating the database.
We accompagny you faced with the leagal rules of hosting and managing the data.
Our job: Manage data, all the datas! Customers, prospects and leads, wherever they come from and make them digestible and exploitable for analysis, dataming and marketing campaigns.
Processing is vital for building a structured database, which serves both as a cornerstone of CRM, a guiding line for marketing (direct and digital), and a tool used by salespeople to prospect customers
Enriched customer data serves to improve the knowledge (and segmentation) of the database and helps to roll out targeted marketing.
Updating the database is vital to data quality:
The introduction of surveillance and alerts on a weekly or monthly basis ensures the continuous updating of the database (customer files, prospects, etc.) and a considerable reduction in the cost of undelivered mailpieces (“goneaways”, “Nixies”, etc.)